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Corporate Marketing Solutions |
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Search Engine Optimization & PPC
Advertising |
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Full
Service PPC Advertising Package |
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Create accounts, generate keywords and advertising copy, bid
keywords, run and monitor campaigns
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Bid keywords using a proprietary algorithm to maximize the
click rate.
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Run pay per click (PPC) advertising on all major search engines
(Yahoo, Google, MSN, LookSmart, AltaVista, AOL) to guarantee
quality and diversity of site visitors.
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“Landing page?recommendations suitable for keyword and
advertising copy for optimum conversion rate.
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Measure conversion rate of PPC campaign and adjust the campaign
based on ROI.
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Generate up to 200 cost effective and highly relevant keyword
terms to maximize PPC ad clicks. If desired, more keyword terms
can be added for an additional fee.
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Summarize and send monthly performance report with click counts
by campaigns, conversion rate, site traffic report and natural
search rankings for target keywords.
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Monthly review to recommend optimum budget size based on ROI
and sales leads
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Search Engine
Optimization (SEO) |
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Website optimization:
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Review and modify meta tags and other html tags.
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Website content modification to increase keyword occurrence in
titles, description, links, and content.
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Develop linking strategy, dynamic content review and
modification, site map creation, site structure changes if
appropriate, adjust dynamic content if appropriate.
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Review and reduce website items which may negatively impact
search engine ranking.
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Keyword development and addition to website, where appropriate.
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Search Engine Submission: Resubmit website to all major search
engines and search directories.
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Monthly Reporting: Site traffic
report includes page views, site visitor, keyword and search
engine analysis.
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Submit
the site to all major search engines and search engine
directory.
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Minimum 3
months commitment
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Quarterly Website
Tune-up Service |
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Major search
engine ranking report on selected keywords (Monthly)
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Make recommendations based on
keyword rankings. (Quarterly)
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Detailed
site traffic analysis including keyword, visit path,
geographical analysis (Quarterly)
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Review campaign conversion rate
and make recommendations to improve it.
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Minor
website contents update
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Submission
of company name to public directory sites for Internet visibility
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Applicable to website that had run
search engine optimization
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